untapt wins “Most Likely To Grow Exponentially” at Amazon AWS pitch event

Well, we’re excited about this!

We took part in the Amazon NYC’s summer pitch event last week. 30 startups had entered the competition, and after 2 rounds of elimination, we were one of 5 finalists selected to pitch.

To a crowd of 300 at the new Amazon NYC soho loft, we shared our vision. It sounds like it resonated because the audience voted us “Most Likely to Grow Exponentially” (that’s what we were hoping for!).
AWS loft
Packed room at AWS Loft.
What did we pitch?
  • We explained the incredible growth in disruption in FinTech and the need for engineering talent
  • We described the untapt platform and how we’re bringing together both sides of the market in an efficient way, using algorithms with machine intelligence and manager videos
  • We demonstrated our traction to date, and the incredible opportunity ahead
  • We showed we could achieve unicorn status by 2022!


Growth of FinTech
The growth of the FinTech space.
Manager videos on untapt.
Manager videos on untapt.
Screen Shot 2015-08-10 at 14.44.41
untapt membership as of 5 August 2015, matched with client base.
Screen Shot 2015-08-10 at 14.45.17
Expected untapt membership and clients in 2022.

Thank you to Amazon and the AWS loft team for organizing the event, and our fellow finalists. Above all, we had a lot of fun (and hope everyone liked the cupcakes)!

The untapt team.
Cupcakes – promise this had nothing to do with the vote.

Kate is CCO of untapt and Founder of FactorZero. A marketer by trade, she's had varied roles as President of Girls in Tech, Founder of Other Side Group, Executive Director of Digital and Social Media at Syracuse University, and has been in and around startups her entire career. She writes for a bunch of places including Forbes and Entrepreneur, and dabbles (a lot) in women in technology and entrepreneurship stuff, startup stuff, good craft beer, hard cider and hops farming, skiing, hiking and playing music.